Link Shortener

Easily create and manage short links to improve your marketing efforts and track engagement.

Everyone needs a link shortener — and at Melotte Consulting, we built our own.
Our shortener is designed to be simple, efficient, and reliable, making it easy to create, manage, and share links. It integrates with our UTM tracker and auto-generates QR codes for quick sharing.

We use Tape for backend management. Tape’s new forms feature makes submitting a link effortless:

The Tape form to create a new link

At a minimum, you just provide the original URL. You can also add a custom alias if you’d like.

How it works

Here’s a quick look at what happens behind the scenes:

  1. A form submission creates a new Tape record.
  2. Tape triggers a webhook that notifies a Cloudflare Worker.
  3. The Worker generates a short link and stores it in Cloudflare KV.
  4. The short link is returned to Tape and added to the record.
  5. Tape checks the original URL for a page title if no link name was given.
  6. Tape then generates a QR code in both png and svg formats.
  7. Any changes (like updating the URL or expiry date) trigger an update to the Worker and KV.

A Tape record

Why it matters

  • Save time with one-click link creation
  • Track engagement with UTMs
  • Share instantly with QR codes
  • Stay flexible with editable links

Ready to see how link shortening can transform your business?